In an attempt to separate themselves from the teeming mass of indistinguishable rock bands, Asheville, NC’s By Morning has developed a persona that not only allows them to remain “rock”, but also appeal to a wider variety of listeners. But By Morning is much more than rock. Thick, clear guitar runs and hook harmonies are backed up by a rhythm section that does more than just act as a backbone - it sends the music over the edge. What results is active and moving music that appeals to the high-energy heads and those that appreciate something they can sing along to.

By Morning has teethed on stages across the southeast and honed a craft for their energetic, crowd participating live show. 2008 holds a bright future for this rock quintet. With the online release of The Migration EP (2008), that followed their successful 2006 release Illustrations, By Morning plans on building stronger fanbases and bringing new listeners a fresh approch to the genre of Rock.