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Hip Hop Habit: Yonas

Let’s start by clearing up some confusion. Some of you OurStage faithful may have noticed resemblance between ubiquitous rapper Cause and lesser known Yonas. This is because they are the same person. According to Yonas, “I’ll always be ‘CAUSE’ to the world but I felt it was time to make a personal transition as I’ve grown a lot in the past 2 years and feel as tho [sic] it’s time for me to be, well, me.” Don’t worry fans, the Bronx Banga himself hasn’t disappeared, he’s just changed his name! So, without further ado, I introduce to you Yonas. Continue reading ‘Hip Hop Habit: Yonas’

Beat Kangz Independent Artist Challenge Returns to OurStage for March

Last month Beat Kangz launched the “Beat Kangz Independent Artist Challenge” for urban, pop and electronic artists to celebrate the introduction of Beat Thang and Beat Thang Virtual — revolutionary beat making solutions. Over 700 OurStage artists competed for the grand prize, a music critique by the GRAMMY award-winning producer Rockwilder (50 cent, Jay-Z, Eminem) along with Beat Thang and a copy of Beat Thang Virtual from Beat Kangz Electronics. Congrats to the Number 1 ranking artist in the channel, Jarell Perry, who was named the grand prize winner for his song “My Life.” Other members of the channel’s Top 5 will  receive a copy of Beat Thang Virtual — preloaded with a library of over 3,000 sounds recorded by Beat Kangz — as well as a free year of and over 50 royalty-free beats made by super producer Rockwilder.

If you didn’t get to compete in last’s month competition, don’t worry. Beat Kangz are giving artists another chance to win this groundbreaking gear! The Top 5 ranked artists in this month’s “Beat Kangz Independent Artist Challenge” will be eligible to win Beat Thang with Beat Thang Virtual in addition to a music critique by Rockwilder. Urban, pop and electronic artists are invited to submit their best original songs before March 23rd. For more information on rules and entering visit

Be sure to check out music from last month’s winners.

Friday Flow: “In Too Deep” by Cause

OSBlog02_FridayFlow_MASTEREvery Friday on the OurStage blog, I’ll be featuring a great example of flow and lyricism in hip hop songs pulled from the OurStage ranks. I’ll get the artist’s thoughts on the song, as well as post the lyrics or best verse so fans can follow the flow themselves.

Today’s “Friday Flow” comes courtesy of OurStage veteran and “New York’s Finest,” Cause. For more than 2 years, Cause has battled the best of the best in OurStage’s Urban Music Channels, and has taken home a few channel victories. The song featured today is called “In Too Deep.”

See what Cause has to say after the jump…


Back in April OurStage, Radio One and Sony Music joined forces to bring you the “Roc The Mic So You Can Get it All” competition with Bow Wow. Artists from the Hip Hop Channel submitted their original songs to compete for a chance to see Bow Wow in concert in New York City and to meet with him and Columbia Marketing Executives from Sony Music after the show. One lucky fan voter was also selected at random to receive concert tickets and have a meet and greet with Bow Wow. Unfortunately, Bow Wow parted ways with Sony Music in the middle of the competition and was unable to select and meet with the winners.



Not one to disappoint, Sony Music decided to honor the fans’ top choice in the competition by selecting up-and-coming Bronx MC, CAUSE, as the artist winner. CAUSE will meet with Columbia Marketing executives to get valuable industry feedback. And since he didn’t want to let a fellow artist down, Bow Wow will help CAUSE on the promotional front.

OurStage’s Jay Schneider was able to sit down and have a chat with CAUSE about his work after informing him of his win:

JAY: How do you think meeting with the executives from Columbia is going to help you?

CAUSE: First of all, I appreciate the opportunity from OurStage. I think this could potentially really help; anytime you get a chance to meet executives and people who are really influential in the industryeven if they’re not there to sign youyou can always take away a valuable piece of advice.

JAY: You recently won a Billboard Songwriting award for your track “Banga” on which you gave production credit to a young, British producer named Murray Biggs. How did you go about first collaborating with Murray?

CAUSE: That’s a crazy story. With the album I recently put out called The New Golden Era at least 80% of it was recorded through online collaborationmostly with producers who I haven’t met. With that song in particular, I reached out to Murray through MySpacetold him I really admired his production. I told him I really liked a beat he had on his page and that I’d like to use it. He sent it to me and we emailed back and forth my vocals and his beat until it was done and the rest is pretty much history. So I’ve never actually spoken to him on the phone and I’ve never actually met him before, but we were able to create that magic through the power of the Internet.

JAY: After winning prizes from OurStage and Billboard, how do you feel about your career so far?

CAUSE: I feel like, until recently, I’ve managed to stay below the radar. Lately, especially with this prize, I feel like I’ve been breaking through. It’s only been about two years for me, so I’m still new in the game. There’s so many artist before me that took about five or six years to develop, but still have great careers. I feel like I’m progressing at a fast pace and that I’m starting to become more well-rounded. Earlier I had a lot of people respecting my music and songwriting, but I had to work on my live show. Since then I’ve been doing more shows and feel that the live performance aspect has gotten better. I feel right now that everything has come together really well.

JAY: Would you say that the evolution of your live show is the biggest change you’ve had since starting out?

CAUSE: I would say it’s a combination of that and building a team. Although I think building a team is more important since no one man can do this on their own. I have a bunch of producers nowI just got back from North Carolina after working with Sean Divine, who I consider my main producer right now. I’ve got my manager and a sneaker [apparel] expert. We all share the same unified vision.

JAY: If you could collaborate with anyone who would it be?

CAUSE: 45 King’s producerhe’s an amazing talent. In terms of hip hop artists I’d like to collaborate with, Nas. 45 King’s producer doing the backing with me and Nas doing the rhymes.

If you’re interested in hearing CAUSE’s music be sure to check out his OurStage fan page! As for the fan winner of the competition, Sony Music rewarded Jerimiah C. of New Jersey with tickets to Beyoncé’s upcoming performance in Uncasville, CT in addition to giving him a Sony Xplod car audio system.

Daily Download: Cause

Crafting rhymes that mix old and new school Hip-Hop elements, Cause crafts refreshing wordplay that eschews sexist braggadocio typified by many up and coming rappers. ‘The witty, slick-tongued — methodical rapper is focused on becoming Hip-Hop’s catalyst for change in a genre that has lost its way.’[BIO] In his own words, “It’s time we started becoming influential in a more positive way to the youth of this world. We as rappers and entertainers — whether we like it or not — have the great responsibility of guiding the up-and-coming generations into a more sturdy and less problematic future.” Winning the Hip-Hop channel prize in January and finishing Top Ten in July, Cause is our Daily Download with Banga. Check It.

FREE DOWNLOAD: CAUSE | Banga Feat. Tasha
Need help downloading? Click HERE for step-by-step instructions.

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