For the last several months, OurStage has been interviewing talent buyers and other industry professionals to learn more about their needs. As a result of these interviews, OurStage has modified our EPKs. Our hope is that these changes will make the EPK a more effective tool for both artists and industry professionals. This latest version of the EPK is more streamlined—allowing industry pros, who are looking to help artists take their next career step, easily find the information that they need.
The first thing you’ll notice is that the “Artist Info” tab has a new look. Instead of the old “question and answer” format, the “Artist Info” tab is now a series of fields for artists to fill in with information about their draw, discography, who they’ve opened for and more. This change makes the “Artist Info” tab easier for industry professionals to read. OurStage will transfer as much info as we can from your old “Artist Info” tabs to your new one. You should visit your “Artist Info” tab to make sure that the transferred data is current, and to fill out the new fields.
The EPK bio format is also new. The bio in the “Overview” tab of the EPK will now have a limit of 150 words. This is to encourage artists to focus on their achievements and to keep industry professionals from being overwhelmed. If your EPK bio is currently over 150 words, it will stay at it’s current length for 90 days to allow you time to write a new, shorter bio. For tips on what a great EPK bio should include, click here! After 90 days, all EPK bios will be shortened to 150 words.
The last change is the addition of a new “Artist Preview” section to the EPK “Overview” tab. The “Artist Preview” section will include a field for a 50-word mini bio, the primary & secondary genres of your music, and your hometown. You will be able to write and edit your mini-bio by clicking the “Edit” button on the “Overview” tab of your EPK. The ability to select your primary & secondary genres from your EPK will be available in the next few days.
We understand that, while change is good, it can also be difficult. Please email us at firstname.lastname@example.org with any questions or concerns you may have about the new and improved EPK features, and be sure to check out the revised EPK FAQs.